Value Your Values if Your Startup is Going to Have Any Value

Time and time again, we’ve seen startups fail for any number of reasons. And while we could sit here and list all of the possibilities your startup might fail, it’s much easierโ€”and less scaryโ€”to nail down the one or two underlying reasons that rest at the base of all startup failures. One of the biggest […]

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Growth hacking concept

A Lean Marketing Focus on Short Sprints to Win the Long Race

For startups looking to develop products that have long-term selling power without creating an out-of-control budget or losing focus, lean marketing has proven to be a sound and successful plan. Lean marketing adopts a fast-track for developmentโ€”dubbed sprintsโ€”which focuses on bringing a concept to market validation as quickly as possible. By side-stepping the long research

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How To Launch Your Startup While You Still Have A 9-5 Job

In this series we will focus on the challenges of launching a startup while working a traditional job and how others have accomplished it. The 40 hour workweek can certainly be a grind, but you shouldn’t let it stop you from chasing your dreams. ย Manyย entrepreneursย have dreams of launching their own startup but are allow themselves

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